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Amaranth Color Meaning

Amaranth represents immortality, deep affection, and vibrancy.

Technical Color Codes

hex#E52B50
rgbrgb(229, 43, 80)
hslhsl(348, 78%, 53%)
cmykcmyk(0%, 81%, 65%, 10%)

Amaranth meaning

Amaranth is a rich, reddish-rose color named after the flower of the amaranth plant. Historically, it is associated with immortality and eternal love, reflecting the flower's ability to retain its color when dried. It is a powerful, energetic color that commands focus.

In UI design, amaranth functions as a unique brand accent color. It stands out significantly against dark mode interfaces, offering a vibrant alternative to pure red or hot pink for highlights and CTAs.

Suitable App Categories & Niches

Due to its psychological effects, readability traits, and contrast potential, Amaranth is exceptionally well-suited for the following digital product niches:

Creative Agencies

Communicates unconventional boldness and design-forward energy, suitable for portfolio headers.

Hot Fashion Catalogs

Projects high visual excitement and dynamic design, ideal for luxury streetwear drops and styling cards.

Entertainment News

Attracts quick attention and sparks curiosity, fitting cover designs and active tab outlines.

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Color Shades, Tints & Tones

Shades (Mixed with Black)

Tints (Mixed with White)

Tones (Mixed with Gray)

Hues (Hue Rotations)

Color Harmonies

Color harmonies represent balanced color combinations calculated mathematically around the color wheel. Click any color swatch to copy its Hex code.

Monochromatic

Variations of lightness and saturation of the same base color. Creates a clean, cohesive look.

Analogous

Colors that are adjacent on the color wheel. Highly harmonious and easy on the eyes.

Complementary

Directly opposite on the color wheel. Offers high contrast and dynamic energy.

Split-Complementary

Base color paired with the two colors adjacent to its complement. Delivers contrast with less tension.

Triadic

Three colors equally spaced around the color wheel. Vibrant and high contrast.

Tetradic

Four colors arranged in two complementary pairs. Rich, complex, and colorful.

Cultural Symbolism

The perception of colors varies dramatically across regions and history. Here is how the color Amaranth is viewed globally:

Ancient Greek

Symbolized immortality and sacred devotion.

Latin American

Associated with the harvest, food, and historical Aztec rituals.

Frequently Asked Questions

Yes, amaranth is warmer and carries a deeper red undertone, making it feel more energetic and passionate.

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